Case Studies
Many businesses feel overwhelmed when it comes to putting together an effective marketing campaign. That’s where I come in. To help illustrate and explain how I achieve measurable success for my clients, I’ve put together a selection of strategies and projects that exemplify what I can do to attract more customers to your company or brand.
Case Studies
The Calgary Stampede
Merchandise Refresh
At our company, we were honored to work with one of Alberta's most iconic brands, The Calgary Stampede, on a comprehensive refresh of their merchandise department. The goal was to update their branding while maintaining the western roots and community traditions that The Calgary Stampede is known for. We were able to achieve this by designing a new store layout, creating a new merchandise brand logo, developing a style guide, and creating a variety of merchandise items such as belt buckles, t-shirts, and functional items. Our team also created new store signage to ensure that the entire department captured the essence of The Calgary Stampede brand. We were thrilled to be a part of this exciting project and are proud of the results we were able to achieve for The Calgary Stampede.
Nyali Swiss
New Website Brand
Nyali Swiss specializes in project and change management, upskilling, and communication. They provide tailor-made solutions that are tailored to the specific needs of our clients. The company came to us with the challenge of updating their existing website to appeal to the North American market and elevate their branding. We were up for the task and set out to create a website that not only met their needs but exceeded their expectations.
Our team worked closely with Nyali Swiss to understand their brand and target audience. We then used this information to redesign the website with a fresh and modern look that would appeal to the North American market. We updated the layout, color scheme, and typography to give the website a polished and upscale feel that reflects the luxury brand.
We also made sure that the website was easy to navigate, with clear calls to action and an intuitive user experience. We added new features such as high-resolution product images, interactive product pages, and a user-friendly shopping cart to make it easy for customers to find and purchase the products they are looking for.
The end result was a website that was not only more up to date but also more beautiful. Nyali Swiss was thrilled with the redesign and received positive feedback from customers who appreciated the updated look and feel of the website. We are proud to have been a part of this project and are confident that the new website will help Nyali Swiss reach their target audience and drive sales.
As a global advisory company, Nyali Swiss specializes in project and change management, upskilling, and communication. Their team of experts work closely with our clients to understand their unique challenges and develop customized strategies to help them achieve their goals.
Pipestone Projects
Brand and Social Media Revamp
Our team had the opportunity to work with Pipestone Projects, a construction management, pipeline estimating, and facilities planning company, to give their brand a fresh and modern look.
Pipestone Projects had already designed a new logo, but they needed assistance with designing their brochure, website, social media sites, and implementing SEO to ensure their social media was used to the maximum. Our team was able to take their existing brand and elevate it to the next level by creating a cohesive look and feel across all platforms.
We also assisted Pipestone Projects in creating a website and social media presence for their subsidiary company, Support Pipelines. We designed new merchandise and changed their website and social media platforms to increase their following. Through our efforts, we were able to successfully and organically increase their LinkedIn following by 4,000 followers and Support Pipeline followers by 1,000 in one year.
Our team is composed of experts in branding, graphic design, and digital marketing, and we are dedicated to helping our clients achieve their goals. If you're looking to refresh your brand and increase your online presence, we invite you to explore our website and learn more about our services. Let's work together to elevate your brand and drive business growth.